A good sales person doesn’t just sell something – this professional establishes long-lasting relationships with their clients and keeps them coming back for more.
In this article we provide the top tips you can take to becoming a good sales professional.
You can sell
As a sales professional, the bottom-line is: You need to sell your service or product. This may take time to build but once you know what you are doing – and strive to keep improving – the sky is the limit.
You are a good listener
While it’s important for you to have the gift of the gab, you also need to be able to listen in order to ascertain your client’s needs. What is it that they need, or want? Can you give it to them? Learn how to listen and you may be surprised at how easy it may be to pitch to your client once you truly understand what they want.
You believe in what you’re doing
How does someone wake up every morning and look forward to a new work day? They believe in what they are doing. When you believe in your product or service, you feel motivated to promote it to the masses. This often adds the extra touch that differentiates any other sales pitch. A simple litmus test would be: If your client were a loved one, would you be able to sell the item to them?
Learn how to listen and you may be surprised at how easy it may be to pitch to your client once you truly understand what they want.
You know what you’re talking about
When you’re rattling off a monologue, you risk boring your potential customer. The technical parts are important but don’t forget to delve deeper and understand the actual mechanics of your product or service.
Knowing what you’re talking about is the key differentiating factor in your sales pitch and can come across as more heartfelt – that you actually took the effort to understand your product/service – in order to sell it to your client.
You build trust
Sincerity goes a long way. Don’t set out to merely complete a sales transaction because it’s the first thing that will drive a potential client away. Building trust is a combination of all the factors listed above. You need to be able to sell, listen, believe in what you’re doing and know what you are talking about. Talk to your client as though you are talking to your friend. Once your customer starts trusting you, it will go a long way in forging long-term relationships and open doors to a larger network of clients.
Thinking about making a move? Contact us now and speak with one of our specialist recruitment consultants.