AI & Data Analytics Manager

• Deliver digital messaging campaigns across multiple channels, including eDM, SMS, MMS, Push Notifications, and emerging digital platforms.
• Collaborate with business, analytics, data, and technology teams to support the end-to-end campaign development lifecycle, from requirements gathering and solution design to implementation, monitoring, and optimization.
• Perform hands-on data analytics for customer targeting, campaign lead generation, performance tracking, and post-campaign measurement.
• Develop actionable business insights and recommendations using data to improve customer engagement and business outcomes.
• Design, build, and maintain dashboards, reports, and analytical solutions using SQL, Python, Tableau, and related technologies.
• Participate in AI-related initiatives, including AI agents, AI APIs, RAG (Retrieval-Augmented Generation) solutions, and AI-powered workflow automation.
• Ensure data quality, accuracy, and operational excellence in campaign execution and reporting processes.
• Present analytical findings and recommendations to stakeholders, driving data-driven decision-making across the organization.
• Support continuous improvement of digital messaging processes, customer journeys, and operational effectiveness.
• Demonstrate strong ownership, accountability, and a customer-centric mindset in all deliverables and projects.

Job Requirements

• Bachelor's degree in Statistics, Data Science, Information Management, Mathematics, Computer Science, or a related discipline.
• Minimum 2 years of experience in data analytics, information management, campaign analytics, CRM, digital marketing, or related roles, preferably within retail banking or financial services.
• Strong proficiency in Python and SQL with proven experience in data extraction, transformation, analysis, and automation.
• Hands-on experience with AI technologies, including AI agents, AI APIs, RAG pipelines, prompt engineering, or AI-assisted development tools.
• Experience creating dashboards and visualizations using Tableau, QlikSense, Looker, or similar BI platforms.
• Knowledge of digital messaging and marketing technologies such as Salesforce Marketing Cloud (SFMC), Adobe Experience Manager (AEM), Pega, or related platforms is an advantage.
• Demonstrated ability to clean, validate, and manage large datasets independently while delivering accurate and high-quality outputs.
• Strong communication and presentation skills with experience engaging business stakeholders and presenting analytical insights.
• Excellent analytical, problem-solving, project management, and organizational skills.
• Self-motivated, innovative, and eager to take on new challenges in a fast-paced environment.
• Strong sense of ownership, accountability, and customer service mindset.
• Fluent spoken and written English, Cantonese, and Putonghua preferred.