Growth Marketing Manager (Retail, HKD 60K)

A leading retail organisation in Hong Kong is seeking a Growth and Marketing Manager to join their expanding team. This is an exceptional opportunity for you to play a pivotal role in shaping the global presence of a forward-thinking brand, driving user acquisition, and elevating customer engagement across diverse markets

• Develop comprehensive global marketing strategies aimed at increasing user acquisition, enhancing brand awareness, and fostering deeper customer engagement across multiple regions.
• Manage and optimise digital marketing channels such as social media platforms, search engine optimisation, search engine marketing, email campaigns, and content creation to maximise reach and effectiveness.
• Oversee the planning, execution, and analysis of region-specific marketing campaigns, ensuring each initiative resonates culturally and delivers measurable results.
• Coordinate public relations activities on a global scale, including managing media relationships, drafting press releases, and handling crisis communications with sensitivity and professionalism.
• Monitor key performance indicators across all marketing activities, analysing data to provide actionable insights that inform future strategy adjustments.
• Collaborate closely with product development teams to ensure that marketing efforts are aligned with new product launches and ongoing enhancements.
• Work hand-in-hand with sales teams to create unified messaging that supports both lead generation and conversion goals.
• Effectively manage marketing budgets by allocating resources thoughtfully across various campaigns and channels to achieve optimal return on investment.
• Stay abreast of industry trends, competitor movements, and emerging technologies in the marketing space to keep strategies current and competitive.