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Marketing Officer, Affluent - retail bank
A local retail bank is seeking a Marketing Officer to join their team on an initial 1-year contract basis.
- Plan and execute end-to-end marketing campaigns to acquire and retain high-net-worth (HNW) and affluent retail customers.
- Promote premium banking wealth products, investment services, and credit cards across digital and branch channels.
- Coordinate exclusive client events, product lifestyle campaigns, and high-touch customer loyalty initiatives.
- Collaborate with product teams and external agencies to ensure smooth campaign delivery and regulatory compliance.
- Bachelor’s degree in Marketing, Finance, Business Administration, or a related field.
- Solid marketing experience preferably within retail banking, financial services, or wealth management.
- Good knowledge of wealth products and campaign analytics.
- Fluency in English and Chinese (Cantonese and Putonghua).
About the job
Contract Type: Perm
Specialism: Marketing
Focus: Digital Marketing
Industry: Marketing
Salary: HKD30,000 - HKD40,000 per month
Workplace Type: On-site
Experience Level: Entry Level
Location: Hong Kong
FULL_TIMEJob Reference: 4KSN3J-840AA4A8
Date posted: 7 September 2026
Consultant: Charmaine Wong
hong-kong marketing/digital-marketing 2026-09-07 2026-11-06 marketing Hong Kong HK HKD 30000 40000 40000 MONTH Robert Walters https://www.robertwalters.com.hk https://www.robertwalters.com.hk/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true