Director, Brand Strategy - Luxury Runway Fashion

Our client is a luxury fashion group with a strong reputation and presence across runway fashion. They are currently seeking for a Brand Strategy Director with strong experience in brand strategy, business operations and merchandising management. If you are a candidate with strong creative branding strategies from luxury fashion or top-tier FMCG companies then this could be an excellent role for you!

Responsibilities:

• Initiate and implement branding strategies to enhance brand identity
• Work closely with internal teams and senior stakeholders to align brand strategy and operations
• Develop and implement new business projects
• Partner with internal and external vendors on marketing campaigns and performance analysis
• Build and maintain strong and long term relationships with commercial partners to maximise business potential and performance

Requirements:

• Minimum 10 years of experience in luxury fashion or top-tier FMCG field
• Strong creative and entrepreneurial mindset
• Previous exposure in luxury capsule collections would be a definite advantage
• Solid track record in brand strategy and operations management
• Excellent command in spoken and written English and Chinese
• Previous experience in merchandising is a must