Digital Performance Manager
Salary Negotiable
Location Hong Kong
FULL_TIMEConsultant Pinkie Leung
JobRef 1131220/001
Date posted 12 May 2022
hong-kong marketing/insight-and-analysis 2022-05-12 2022-07-11 electronics Hong Kong HK Robert Walters https://www.robertwalters.com.hk https://www.robertwalters.com.hk/content/dam/robert-walters/global/images/logos/web-logos/square-logo.pngJob summary /Introduction A listed electronics company in Hong Kong is currently looking for a Digital Performance Manager to join their expanding business.
Description
Key responsibilities:
• Develop and execute growth strategy for digital channels and e-commerce platforms across APAC
• Create and implement an acquisition marketing plan across core digital channels including PPC / Paid Social / SEO and grow new underutilised channels such as Affiliates and Programmatic Display networks
• Drive and execute the implementation of digital marketing and social media campaigns to generate brand awareness, drive traffic, lead generation, and conversions
• Develop and deliver personalised content to targeted audience via CRM and E-commerce platforms/websites
• Develop monthly/quarterly performance plan based on key business objectives, e.g., sales, revenue, CPA, ROAS, leads, CPL, etc.
• Integrate live dashboards - report and measure multiple campaigns across many online channels including SEO, SEM, social media, EDM, etc.
• Drive volume through focusing on the bottom of funnel and to ensure that the pages are built with conversion in mind
• Use lead-nurturing workflow tools to generate leads and convert those leads into customers
• Review and analyses performance to maximize campaign performance
• Recognize improvements to acquisition performance in channels and onsite experience, and shape roadmaps to implement any changes that are required
Key Requirements:
• Bachelor’s Degree in Marketing, Business Management, Information System or related fields
• At least 5 years relevant experience
• Computer literate in MAC OSX and proficiency in MS Office
• Experience in Google Analytics and comfortable with data visualization tool such as PowerBI
• Knowledge of the latest growth practices including paid acquisition, SEO, SEM, etc.
• Successful track record in campaign management across paid, owned channels – SEM, SEO, outreach, social, EDMs
• Successful track record in delivering leads through digital channels
Get in touch

Similar jobs
-
Salary: NegotiableLocation: Hong KongDate posted: 07 July 2022One of the Top tier consumer electronics companies in Hong Kong is currently looking for e-commerce marketing talents to join their family for 2022 business plan
-
Salary: NegotiableLocation: Hong KongDate posted: 23 June 2022A leading Digital entertainment company is now expanding their regional marketing and is now looking for a seasoned Digital Marketing Manager to join their team in HK. Reporting to the Regional Marketing Director, you will be responsible for driving the planning and execution of digital marketing, paid advertisement, and analytics for the brands. You’ll be developing and overseeing integrated digital marketing and promotion activities, across channels in Asia.
-
Salary: NegotiableLocation: Hong KongDate posted: 06 July 2022A well-known F&B company is currently looking for a marketing talent to join their family for 2022 business plan
-
Salary: NegotiableLocation: Hong KongDate posted: 06 July 2022A well-known F&B company is currently looking for a marketing talent to join their family for 2022 business plan
-
Salary: NegotiableLocation: Hong KongDate posted: 05 July 2022One of the well-known international schools in Hong Kong is currently looking for admissions and marketing talents to join their family for 2022 business plan